WHAT WAS THE CLIENT ASKING FROM YOU WHEN THEY FIRST CALLED YOU?
The client’s goal was to create a great impression for their attendees as this was their first conference. Because it was a “showcase” event, Siber X needed a reliable AV company that would help them build a vision for this event, and beyond. More importantly, Pure AV would offer guidance in terms of audio, visual, lighting and recording procedures on site.
WHAT IS SOME BACKGROUND INFORMATION ON THE CLIENT AND THE FIELD THEY WORK IN?
SiberX is a roaming, customized platform for training, events and skills development in the cyber security realm. They utilize industry leading certifications to train and test professionals. Siber X accomplishes this with a team of multi-disciplinary experts that run live simulations and war games to recreate threats and responses faced across industries. Ultimately they develop online defence strategies.
HOW LARGE WAS THE AUDIENCE?
There was close to 400 people in attendance at the conference and another 200 at the expo and outdoor activations.
WHAT WAS THE CLIENT’S INTENT FROM THIS SHOW?
Introduce new cyber technologies, protection software, and a general exchange of ideas on current security trends. They also wanted to establish a long term relationship with an audio visual company that Siber X can use for future events, globally!